Typography
Typography creates a clear visual hierarchy and makes it easy to see the structure of content. Keeping consistent typographic styles ensures the visual aesthetic is simple and clean.
Font Families
Calluna Sans is friendly and modern, and should be the primary font used for headings and body copy on Laurier’s web properties and other digital applications.
Calluna is a serif font. It has a professional feel to it and is helpful in capturing the weight of Laurier’s rich history. Calluna should be used sparingly in digital applications.
Type Scale
For websites and digital applications, Laurier uses the major third type scale (1.250) with a base font size of 18px.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
The quick brown fox jumps over the lazy dog.
Best Practices
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla mattis tortor nunc. Curabitur odio mi, vehicula id euismod ut, volutpat molestie dolor. Praesent ut malesuada dolor, a vestibulum ante. In id rutrum ligula. Quisque dapibus vestibulum diam.